Tommy Hilfiger has collaborated with singer-songwriter Shawn Mendes to launch a brand new assortment. The brand new Tommy Hilfiger x Shawn Mendes items, impressed by the 90s traditional preppy hero look, dropped on 15 March. The recreated assortment entails retro silhouettes and suits with modern and sustainable materials.
Tommy Hilfiger states, “Trendy prep is timeless, and cyclical, so it comes again round. We’re proud that it’s on the core of our model, however we at all times look to refresh it and reinvent it, to make it new and thrilling. And for us, it’s vital to work with cultural pioneers who can carry a definite perspective to all of those items.”
“We’ve at all times labored with icons in popular culture and Shawn is the indeniable icon of this style and of right this moment,” they added.
The brand new vary options some classic 90s designs like denim jackets, overshirts, Stars and Stripes rugby shirts, and so on. Alongside, it has embellished t-shirts and sweatshirts with Shawn Mendes x Tommy Hilfiger logos.
Shawn acknowledged that the 90s was the temper board for the brand new “daring and carefree” vary. “My mother was obsessive about Tommy Hilfiger, and I’ve simply at all times worn it. So I believe it was written in destiny that we ended up working collectively.” “That’s the good factor I’ve ever gotten to do, really, really,” Mendes stated.
All of the Tommy Hilfiger x Shawn Mendes items have small TH brand flags that includes the singer’s initials, reflecting the collaboration. Moreover, Mendes Military has appreciated the brand new assortment throughout social media.
The newest assortment is solely out there at uk.tommy.com and usa.tommy.com.
