“Now we save as much as 2 hours and 20 minutes on every e mail publication. And we create a minimum of 2 e mail campaigns a day. Think about how a lot time per week we save! We now have sufficient time left for deep e mail marketing campaign evaluation and constructing an excellent buyer retention technique.”
Introduction
Learn the way Ukrainian marketplaces Pokupon & SuperDeal lower the e-mail manufacturing time by as much as 3.7 occasions with Stripo. But, their emails don’t lose in high quality.
About Pokupon & SuperDeal
Area of interest: eCommerce.
Pokupon and SuperDeal are Ukrainian marketplaces that supply services from completely different firms with reductions of as much as 90%. They assist prospects get monetary savings and assist companions get extra prospects. With the assistance of their web site or official app, prospects can discover reductions on the next classes:
- touring and leisure;
- meals;
- magnificence;
- well being and sports activities;
- leisure;
- self-development, and many others.
As well as, the corporate gives prospects with promotional codes for purchases in varied shops. The primary slogan of Pokupon is “If you wish to purchase one thing, verify Pokupon first. Most certainly, there’s already a reduction there.”
(Categorical publication on tourism from Pokupon)
Drawback
Have you ever ever felt that you simply spend an entire lot of time creating newsletters? And the extra numerous and quite a few the e mail campaigns, the extra important the time prices. Additionally, you want your emails to be brand- and design-consistent to render properly throughout a number of e mail shoppers, which makes this entire course of much more time-consuming.
Pokupon creates emails twice a day and divides them into morning and categorical emails. Categorical emails are newsletters in areas comparable to tourism, magnificence, well being, or different classes of the web site. Furthermore, every e mail differs by providing varied promos, reductions, and extra. Creating all these newsletters each day takes a giant chunk of the workday that might in any other case be spent on different necessary email-marketing duties.
Answer
The Stripo API—SRT Transformer, in our case—automates e mail manufacturing.
How precisely does it work?
If you’re aware of the Stripo editor, you in all probability have heard about its good components.
The circulate is as follows: you paste a hyperlink to your product web page into the product card in your e mail, and Stripo mechanically pulls all the required data—product snippet, value, description, hyperlink, and the “Purchase” button—into this card.
SRT Transformer means that you can create your complete e mail utilizing the identical circulate as for product playing cards. On this approach, this API helps to considerably lower the time on e mail creation.
There are 4 steps to begin utilizing SRT in your future newsletters:
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You design the e-mail the best way you want.
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It can save you modules of this e mail to your private Module storage.
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Right here, you will want a developer’s assist. Configuring SRT on your newsletters will take a talented programmer a day or two.
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Take pleasure in!
Discover extra data on our Assist Heart.
Outcomes
“Earlier than SRT Transformer, it will take us 2–3 hours to construct an e mail marketing campaign. Now, it takes us underneath 40 minutes. We save as much as 2 hours and 20 minutes on each marketing campaign. As I’ve already talked about, we construct 2 e mail campaigns every day. So, we save as much as 4 hours and 40 minutes a day, which is like 55% of a working day. This offers us plenty of time to consider new e mail advertising and marketing methods and deep evaluation.”
Valeria Kalashnikova,
Retention Supervisor at Pokupon & Superdeal.
The corporate has transferred your complete course of of making its publication to the SRT rails. All varieties of emails, from every day ones to particular class emails and emails with promotional codes at the moment are created effectively with the Stripo SRT API.
(Publication with promo codes from Pokupon created utilizing SRT)
Who can profit from SRT
“Electronic mail entrepreneurs who need to do away with the routine, who need to optimize processes for the shopper, and full-time e mail entrepreneurs with so many duties and so little time. SRT vastly optimizes and automates publication manufacturing.
Freelancers will even profit from SRT if the shopper wants to make use of end-to-end strategies, and it’s essential for them to hurry up e mail manufacturing.”
Wrapping up
As you may see, SRT is an effective way to multiply the routine of making e mail newsletters by zero. You save time and might create and ship tons of emails to your prospects and delight them with best-in-class emails with little to no effort.
Time is essentially the most worthwhile useful resource, so let’s not waste it.
Minimize e mail manufacturing time with Stripo
