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Microsoft will launch a brand new, AI-powered search engine that individuals can chat with, ask questions, and even use to create content material.
We realized this immediately from Yusuf Mehdi, Company Vice President & Client Chief Advertising Officer, Microsoft immediately at a particular Microsoft press occasion in Redmond. I’m dwell in attendance, together with Search Engine Land Editor Nicole Farley.
Under is our dwell, ongoing protection. The quickest means for me to get this information to you is to submit this on Twitter.
ChatGPT coming to go looking. A month in the past, we reported that Microsoft was planning so as to add ChatGPT to go looking. However now it’s been confirmed by Microsoft. Bing will likely be utilizing a brand new ChatGPT designed for search.
New homepage. We reported on Microsoft Bing’s ChatGPT interface being noticed within the wild, however right here is Microsoft formally unveiling the brand new Bing homepage:
With the brand new homepage, Bing greets searchers with the message “Ask me something.” Bing tells searchers they’ll ask questions and get full solutions.
Why we care. Microsoft CEO Satya Nadella opened the occasion by calling these extremely thrilling occasions. And he’s proper. They’re. We’re watching AI expertise reshape, maybe even “revolutionize” search. The addition of AI by Google and Microsoft Bing may have main implications for everybody in search advertising.
