in Advertisers, Companies, Artistic, Finance, Information
48 minutes in the past
Eurostar is now a key a part of British and French/continental life but it surely’s had a horrible time over the previous few years with lockdowns and strikes.
Now each arms are rebranding as Eurostar after a merging with sister firm Thalys in France and Eurostar has reportedly chosen adam&eveDDB within the UK and DDB Paris as its new businesses to get the cross-Channel rail service again on monitor. The company appointments, in a pitch dealt with by Altimis consulting, have but to be formally confirmed.
It’s one other substantial win for A&E after the return of Halifax. A&E had some large gaps to fill after declining to repitch for John Lewis/Waitrose, seeing the Nationwide Lottery below new proprietor Allwyn go to a combo of Leo Burnett and VCCP and, final 12 months, dropping out to the latter in a Virgin Media O2 winner takes all pitch.
