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U.S. Weight Loss Market Partially Recovers from the Pandemic


Fit girl running outdoors by the beachThe U.S. weight reduction market has grown 16% from 2020, to $75 billion, recovering a lot of the bottom misplaced to the Covid-19 pandemic. Nonetheless, many rivals have needed to shift to digital supply of companies, modified their working fashions, and are simply now recovering from provide chain disruptions.

A part of the burden loss market was hit onerous in 2020. Buyer exercise and revenues at medical weight reduction packages based mostly in hospitals, franchises and regional chains, and doctor places of work plummeted, as did weight reduction surgical procedures. Nonetheless, there have been shiny spots, specifically: frozen weight loss program dinners, weight loss program mushy drinks, and the prescription weight problems medication market.

The market could also be coming into a brand new period centered on medical approaches, as a brand new era of prescription weight problems medication from Novo Nordisk, Eli Lilly and others hit the market. Many physicians are including these semaglutide manufacturers resembling Wegovy, Ozempic, Saxenda and Mounjaro to their packages, and even Weight Watchers is now offering a medical plan.

High 6 Issues to Know Concerning the U.S. Weight Loss Market

  • The U.S. weight reduction market was estimated to be price $75.5 billion in 2022, rising 6.4% this 12 months, to $80.4 billion.
  • Revenues of the most important business weight reduction chains resembling WW, NutriSystem, Jenny Craig, Medifast and others had been up 3.6% final 12 months to $4.6 billion. Gross sales fell 14% at Weight Watchers and Medifast gross sales slowed to a 4.8% acquire.
  • Medical weight reduction packages, together with surgical procedures, had been valued at $8.8 billion, with main development coming from the Rx weight problems medication market, which practically doubled to $1.56 billion as a result of excessive demand for brand new semaglutide medication. These meds are costly, about $1,100 monthly, however some shoppers are prepared to pay.
  • Revenues of well being & health golf equipment took a significant hit in 2020, declining by 37% from $35 billion to $22 billion, attributable to pandemic-related closures. This sector has emerged as a smaller trade,
  • Multi-level advertising corporations represent a significant drive within the weight reduction market, with the highest 8 companies accounting for $3.4 billion in 2020 gross sales. Included on this group are Medifast, Herbalife, Shaklee, BeachBody, AMWAY, USANA, Isagenix and extra.
  • Meal replacements and retail weight reduction dietary supplements (slimming capsules) comprise a $4.9 billion market, fashionable amongst DIY dieters. Nonetheless, the MLM channel was damage attributable to provide chain disruptions and the shortcoming of coaches/distributors to fulfill purchasers in particular person.

The place to Be taught Extra

For extra data on the burden loss market, you should definitely take a look at the bestselling research The U.S. Weight Loss & Food regimen Management Market, probably the most complete investigation of the U.S. weight reduction market printed by anybody worldwide.

This report covers: greenback worth & development charges of all main weight reduction market segments (early Eighties to 2022 and 2023 & 2027 forecasts), newest market developments and developments, and standing stories for: weight loss program mushy drinks, synthetic sweeteners, well being golf equipment, business weight loss program middle chains, multi-level advertising weight loss program plans, retail meal replacements & weight reduction dietary supplements, medical packages (weight reduction surgical procedure, MDs, hospitals/clinic packages, Rx weight loss program medication, bariatricians, VLCD packages), low-cal frozen entrees, and the weight loss program books & train DVDs market.


Concerning the Creator:  John LaRosa is the President of Marketdata LLC and is the creator of 100+ trade and market research. His analysis seems in high media retailers together with ABC, CNN, Fox, ForbesUSA Right this momentThe Wall Avenue JournalThe New York Instances, and a wide range of commerce journals. 

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