As a enterprise proprietor, you understand that e-mail advertising is among the best methods to achieve your audience and enhance gross sales. That is why it is so necessary to decide on the precise e-mail advertising platform for your enterprise.
On this weblog put up, I will evaluate Sendinblue with a few of its high alternate options.
I’ll additionally cowl the important thing options that make every e-mail advertising platform on this listing stand out and likewise take a look at the professionals and cons of every platform so as to resolve which one is greatest for you.
Prime Sendinblue Alternate options and What Makes Them Stand Out
Sendinblue is a good e-mail advertising platform. However what in the event you’re in search of a less expensive various? What in the event you want extra options or use automation guidelines?
No matter chances are you’ll want in an e-mail advertising device, this listing has bought you coated. You will additionally get data on the important thing options, professionals, cons, and pricing of every platform.
So whether or not you are simply beginning out or are in search of an improve, learn on for the perfect choices on the market.
1. Fixed Contact
Fixed Contact is among the hottest e-mail advertising platforms and it is simple to see why. It has a user-friendly interface, and a variety of options, and it is very reasonably priced.
Additionally, it permits you to develop your e-mail listing, ship superior emails on the proper instances, and likewise generate new leads with social media advertisements all by one single platform.
Key Options
- Greatest-in-class e-mail supply charge of 97%.
- Tons of of pre-built templates to select from.
- Drag-and-drop editor to create your individual e-mail design.
- Advertising automation to ship focused emails primarily based on how customers interact together with your emails.
- Buyer listing administration and person segmentation to ship personalised emails.
- Actual-time reporting options that can assist you establish prospects, see the place they’re within the gross sales cycle, and personalize emails to have interaction them immediately.
- Ship deserted cart emails in your Shopify and WooCommerce shops.
- Run Fb and Instagram Advertisements.
- Ecommerce integrations.
- Not like many rivals, Fixed Contact does NOT cost prospects to host unsubscribed contacts in your account.
- Dynamic sign-up varieties that can assist you achieve subscribers and develop your e-mail listing.
PROS
- Very user-friendly interface.
- Straightforward and intuitive contact listing administration. You can too add your contact lists from Excel, Outlook, Salesforce, and different advertising automation instruments.
- Trade-leading e-mail listing development instruments corresponding to lead era touchdown pages, social media advertising, and text-to-join service.
- Social media advertising/administration that rivals platforms like Hootsuite. You’ll be able to put up to your social platforms with a single click on, and reply to messages, mentions, and feedback on Fb and Instagram all from inside your account.
- Good customer support.
- Inexpensive pricing.
- Makes it straightforward to handle occasion advertising together with invites, registrations, and tickets.
CONS
- Not as many integrations as a few of the different platforms on this listing.
Pricing
Fixed Contact presents two digital advertising pricing plans. Every of them is priced primarily based on the variety of contacts.
- Core plan: $9.99/month for as much as 500 contacts and $95/month for as much as 10,000 contacts. Checklist sizes over 10,000 contacts robotically get upgraded to the Plus plan.
- Plus plan: $45/month for as much as 500 contacts. The associated fee will increase together with a rise within the variety of contacts.
You’ll be able to view the tiered pricing of every plan on the pricing web page for full particulars.
Fixed Contact additionally presents a 60-day free trial so as to attempt it earlier than you decide to a paid plan.
Fixed Contact is a good alternative for small companies which can be in search of an easy-to-use platform with a variety of options. Nonetheless, it’s not as appropriate for companies that want to make use of extra superior automation guidelines or a lot of integrations.
If that sounds such as you, take a look at their Gross sales Accelerator possibility from the pricing web page (prices $449.00 mo).
If you happen to’re in search of an reasonably priced Sendinblue various with a user-friendly interface, extra options, and higher worth, Fixed Contact is a good alternative.
2. HubSpot’s E mail Advertising Instrument
HubSpot’s e-mail advertising device has plenty of options that make it a horny possibility for companies. A few of its key options embody the flexibility to create customized e-mail templates, monitor the success of your campaigns, and section your contacts into lists.
One other plus is that HubSpot is a reasonably reasonably priced possibility with all of its modules together with options which can be helpful for e-mail advertising automation.
Key Options
- Customizable e-mail templates
- Monitoring and reporting capabilities
- E mail personalization
- A/B testing
- Contact segmentation
Professionals
- Cheap
- 24/7 buyer help
- Sensible e-mail scheduling
Cons
- The interface of HubSpot’s e-mail advertising device could be a little overwhelming for newcomers.
- Solely primary experiences can be found with the free plan.
- The free plan presents solely restricted e-mail concentrating on and personalization choices. To run superior and highly-targeted e-mail campaigns, you’ll want to change to their paid options.
Pricing
HubSpot presents 5 modules. Every of those modules contains e-mail advertising options.
- CRM that is free to make use of
- Operations Hub – Beginning at $50/month with skilled ($800/month) and enterprise ($2,000/month) choices accessible
- Advertising Hub – Beginning at $45/month for as much as 1000 advertising contacts
- Gross sales Hub – $45/month for two customers
- Service Hub – $45/month for two customers
- CMS Hub – $23/month
3. AWeber
AWeber is an all-in-one advertising resolution that permits companies to automate their e-mail advertising efforts. It presents a variety of options together with e-mail creation and design instruments, autoresponders, listing administration instruments, and monitoring and reporting options.
Key Options
- Tons of of professional-looking e-mail templates which can be additionally responsive
- Drag-and-drop editor
- Design emails with Canva
- E mail scheduling
- Straightforward e-mail segmentation to ship highly-targeted emails
- Reporting and analytics
- Dynamic content material
- Promote services with AWeber Ecommerce
- Constructed-in touchdown web page builder
Professionals
- A really user-friendly platform
- Award-winning buyer help
Cons
- You’ll be able to solely ship 3000 emails/month with the Free plan.
- It fees you to host unsubscribed contacts in your account.
- Many options can be found solely with the paid plan like cart abandonment emails and dynamic e-mail content material.
Pricing
- AWeber presents a free plan for as much as 500 subscribers
- AWeber Professional – $19.99/month for as much as 500 subscribers, $69.99/month for as much as 10000 subscribers, and $149.99/month for as much as 25,000 subscribers
4. Drip
Drip is one other nice Sendinblue various with a variety of options together with e-mail creation and design instruments, autoresponders, listing administration instruments, and monitoring and reporting options.
One of many issues that makes Drip a singular Sendinblue various is its capability to seamlessly combine your buyer knowledge from WooCommerce, Shopify, and BigCommerce shops. This can enable you to higher perceive your viewers and create content material that’s extra more likely to be participating.
You’ll be able to ship focused emails primarily based on what your prospects browse, click on, and purchase out of your retailer. Drip additionally helps you monitor the engagement of your subscribers with metrics like open charge, click-through charge, and time spent in your web site.
Key Options
- Professionally-designed templates for several types of e-mail campaigns.
- Level-and-click visible e-mail builder and editor.
- Pre-built playbooks corresponding to welcome e-mail sequence, cart abandonment emails, post-purchase e-mail campaigns, and way more.
- Automated e-mail workflows.
- Deep buyer behavior-based segmentation and e-mail personalization.
- Sensible A/B testing for topic strains, e-mail copy.
Professionals
- Dynamically personalised e-mail content material corresponding to product suggestions primarily based on browse historical past, birthday offers, and so forth. to generate extra conversions.
- Additionally presents an e-mail + SMS plan for multi-channel advertising.
- One-click integrations together with your Shopify, WooCommerce, and BigCommerce shops and different advertising instruments.
- Function-rich for ecommerce e-mail advertising campaigns.
Cons
- Solely e-mail help is out there as much as 5000 contacts pricing plan. Larger-priced plans offer you entry to speak and e-mail help. You may get help from a devoted buyer success supervisor with costlier plans.
- No telephone help.
- Some customers reported bugs with the RSS feed to e-mail contacts.
Pricing
Drip follows a easy pricing technique primarily based on the variety of e-mail contacts you will have.
- $19/month for as much as 500 contacts and limitless e-mail sends
- $49/month for as much as 3000 contacts and limitless e-mail sends
- $369/month for as much as 25000 contacts and limitless e-mail sends
- And so forth…
You’ll be able to simply use the slider on their pricing web page to pick out the variety of contacts you wish to run your e-mail campaigns for. It permits you to request a customized quote for 160K or extra contacts.
Drip additionally presents a 14-day free trial so as to try it out and see if it’s value paying for.
5. SendPulse
SendPulse presents a spread of free e-mail advertising instruments and templates that may enable you to attain lots of people together with your advertising messages. What makes it an ideal Sendinblue various is that it presents extra options than Sendinblue and it is also cheaper.
One of many issues that I actually like about SendPulse, nonetheless, is its e-mail automation characteristic. With this characteristic, you’ll be able to create a sequence of emails which can be robotically despatched to your subscribers primarily based on sure situations.
For instance, you may create a marketing campaign that sends a welcome message to new subscribers, adopted by a sequence of automated messages that promote your services or products.
One other nice characteristic of SendPulse is its capability to section your subscribers into completely different teams so as to enhance your e-mail conversion charges with extra focused emails.
Key Options
- Handy, drag-and-drop e-mail editor.
- 130+ skilled e-mail templates.
- Automation 360 to arrange automated emails, SMS, and net push notifications primarily based on the actions your customers take.
- Contact listing administration and make contact with tagging.
- Analytics to trace the engagement and exercise of your subscribers.
- E mail personalization by setting replaceable textual content fields in your emails.
- A/B testing.
Professionals
- E mail spam checker to enhance your e-mail deliverability
- A simple-to-understand person interface that makes it very straightforward to arrange
- SMS integration
Learn extra suggestions to enhance e-mail deliverability right here.
Cons
- Buyer tagging and limitless segmentation choices are solely accessible with Professional and Enterprise plans
- Fewer pre-built templates when in comparison with different Sendinblue rivals
- Lack of parts and options within the drag-and-drop editor
Pricing
- Free plan for as much as 500 subscribers and 15000 emails/month
- Commonplace plan – $8/month for as much as 500 subscribers, $35/month for as much as 5000 subscribers, $191/month for as much as 50000 subscribers, and so forth
- Professional plan – $9.60/month for as much as 500 subscribers, $63.60/month for as much as 10000 subscribers, $1956/month for as much as 1 million subscribers, and so forth
- Enterprise plan – $58.80/month for as much as 5000 subscribers, $2738.40/month for as much as 1 million subscribers, and so forth
6. Privy
Privy is one other good various to Sendinblue because it has a user-friendly interface and is simple to navigate. Furthermore, it presents a variety of options, together with limitless pop-ups, flyouts, and different shows to develop your listing.
You’ll be able to simply create and handle e-mail lists, design newsletters, cart abandonment restoration emails, and different conversion-oriented emails. Plus, it presents limitless e-mail sends.
Key Options
- 12 free e-mail templates
- Drag-and-drop editor that can assist you design eye-catching newsletters, promos, and firm updates emails
- Automated emails to get well deserted carts
- Set buy follow-up emails to get repeat gross sales, ask for opinions, or suggest associated merchandise
- Computerized emails for coupon reminders to extend gross sales
- Superior reporting and analytics to establish what number of gross sales you’ve pushed together with your emails
Professionals
- Inexpensive e-mail advertising resolution that begins at simply $15/month for 250 contacts and limitless sending
- Free e-mail and chat help
Cons
- Minimal free e-mail templates
Pricing
- Privy Free plan for as much as 100 contacts
- Starter plan: $15/month for as much as 250 contacts and limitless e-mail sends
- Development plan: $45/month for as much as 3,000 e-mail contacts and 500 SMS contacts, and limitless e-mail sends
- Additionally presents a 15-day free trial with the paid plans
7. WebEngage
WebEngage is a strong e-mail advertising platform for creating, managing, and sending emails. It offers a variety of options to assist companies interact with their prospects and enhance gross sales.
Key Options
- An intuitive drag-and-drop e-mail editor
- Pre-designed templates
- Dynamic emails with real-time content material updates
- Superior personalization choices primarily based in your buyer particulars, preferences, and conduct
- E mail drip campaigns primarily based on occasion triggers
- A/B testing
Professionals
- Lets you fetch real-time buyer knowledge out of your CRM resolution
- Multi-channel advertising resolution
Cons
- Prospects reported WebEngage to be costlier than most Sendinblue rivals on overview web sites like GetApp.
- Can enhance prolonged functionalities and e-mail validation
Pricing
- WebEngage has 4 pricing plans, particularly Solo, Band, Choir, and Orchestra that fluctuate primarily based on the variety of month-to-month lively customers your enterprise has. Nonetheless, you should discuss to their group to get the pricing particulars of every of those plans.
These usually are not the one Sendinblue alternate options you’ll be able to attempt. I’ve bought a complete listing of e-mail options that may enable you to simply create personalised experiences and have interaction prospects.
Tricks to Select the Proper Sendinblue Various for Your Enterprise
E mail advertising platforms like Sendinblue could make it simpler so that you can attain your prospects and promote your services or products. However not all e-mail advertising platforms are created equal. So how do you select the precise one for your enterprise?
Listed below are some suggestions:
- Select a platform that’s straightforward to make use of. You do not wish to spend time studying the right way to use a fancy platform when you may be spending that point on different points of your enterprise.
- Be sure that the platform presents a great vary of options. It is best to be capable of create lovely emails, automate your e-mail advertising, and monitor the outcomes of your campaigns.
- Try the shopper help choices. If one thing goes mistaken, you need to have the ability to get assist from the platform’s buyer help group.
- Take into consideration your price range. You do not wish to overspend in your e-mail advertising, however you additionally do not wish to select a platform that’s too low cost and would not supply the options you want.
- Take the time to check completely different e-mail advertising platforms earlier than making a call. Select the one that’s greatest for your enterprise and your prospects.
FAQs
1. What’s e-mail advertising software program?
E mail advertising software program is a program that permits companies to ship bulk emails to their prospects. It contains a wide range of options that make it simpler to have interaction customers and monitor statistics corresponding to open charges and click-through charges.
E mail advertising platforms often have a month-to-month or yearly subscription payment. The value varies relying on the options and variety of emails you intend on sending every month. It additionally varies in response to the variety of contacts you will have.
For instance, Fixed Contact fees $9.99/month for as much as 500 contacts however they cost $335 for 50,000 contacts.
2. Why is it necessary to leverage an e-mail advertising device?
It is possible your competitors is utilizing e-mail recurrently, not simply as a medium of buyer communication, but additionally to push particular presents and promotions.
Leveraging e-mail advertising instruments has by no means been extra necessary as a result of:
- Utilizing an e-mail advertising resolution is an effective way to remain in contact together with your prospects and promote your services or products.
- The value is reasonably priced for many platforms.
- The highest e-mail advertising instruments supply a variety of options corresponding to a drag-and-drop editor, limitless contacts, buyer segmentation, drip campaigns, superior analytics, and extra.
- Most platforms supply monitoring statistics so you’ll be able to see how properly your e-mail advertising campaigns are performing.
- You’ll be able to combine your e-mail advertising device with different advertising instruments and CRM options to create a complete advertising technique.
Nonetheless, you should decide an e-mail advertising resolution that matches your price range, enterprise wants and the kind of e-mail advertising campaigns you wish to run for your enterprise.
Some standard choices have been included on this listing of Sendinblue alternate options, together with Fixed Contact, AWeber, Drip, and HubSpot’s e-mail advertising device.
3. What varieties of e-mail advertising campaigns are you able to run?
Companies usually run the next varieties of e-mail advertising campaigns:
- Welcome emails for brand new subscribers and prospects
- Publication emails for brand new updates concerning the firm, merchandise/companies, upcoming gross sales, and so forth.
- Promotional emails to advertise merchandise and/or companies
- Lead nurturing emails to have interaction web site guests and different prospects
- E mail invites and surveys
- Transactional emails for ecommerce
- Milestone emails for birthday presents
4. Is Sendinblue any good?
Total, Sendinblue is an efficient e-mail advertising platform that provides top-class personalization, segmentation, and workflow-based automation. All of those make it good for small companies. Nonetheless, there are just a few areas the place enchancment is required.
To begin with, Sendinblue’s pricing relies on the variety of emails you wish to ship as an alternative of the variety of contacts you will have, which makes it costly for individuals who must ship bulk emails.
For instance, if you wish to ship 100K emails/month, you’ll must pay $65/month for the Lite plan (which incorporates A/B testing and person statistics) and $124/month for the Premium plan (which incorporates necessary options like advertising automation, multi-user entry, touchdown pages, and Fb Advertisements).
Secondly, the person interface could be improved, as it may be complicated and troublesome to navigate at instances. Lastly, further integrations with different platforms could be useful.
Fixed Contact and AWeber are cheaper alternate options to Sendinblue and supply higher worth for cash.
5. What’s the greatest various to Sendinblue?
Fixed Contact is the perfect various to Sendinblue if you’re in search of a less expensive various that permits you to ship limitless emails to your contacts. It additionally offers superior automation and personalization options at charges decrease than Sendinblue.
You’ll additionally get entry to further listing development instruments and auto-generated person segments primarily based on their engagement ranges with Fixed Contact’s Plus plan (beginning at $45/month).
Which Sendinblue Various is Greatest?
Sendinblue is nice at providing a high-value e-mail advertising resolution. However in the event you’re in search of one thing extra in your e-mail advertising software program, there are numerous helpful instruments to give you the options or expertise you’re in search of.
I like to recommend utilizing Fixed Contact, HubSpot’s e-mail advertising device, AWeber, Drip, and SendPulse for varied causes (verify every platform’s particulars above).
If you happen to’re struggling to generate a excessive ROI out of your e-mail advertising marketing campaign, be at liberty to attach with me anytime. I’ll enable you to create an efficient e-mail advertising technique to spice up your e-mail engagement, leads, and gross sales.
In the meantime, let me know which Sendinblue various you wish to attempt first and why. If you happen to vouch for one more platform, do share your ideas beneath.
